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artificial intelligence in marketing

Marketing Artificial Intelligence Institute

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How AI Unlocks Value from Your Single Source of Data Truth

By: Cathy McPhillips
June 21st, 2022

Every day marketers are tasked with making strategic decisions, implementing programs, and increasing ROI. What makes this especially hard is that marketers today are working tirelessly with fragmented data sources.

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Content | Analytics | Email | Advertising | Conversational

Natural Language Generation (NLG): Everything You Need to Know

By: Mike Kaput
April 20th, 2022

Natural language generation (NLG) is taking the world by storm as a wave of billion-dollar language startups are upending how humans create content and interact with machines.

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21 Intriguing Artificial Intelligence Stocks to Watch (2022)

By: Mike Kaput
April 19th, 2022

The “AI Squad”. The companies that have harnessed AI the best are the companies dominating. To paraphrase a great movie line, “They keep getting smarter while everyone else stays the same “ It’s the foundation of how I invest in stocks these days. “How good is the company at AI” https://t.co/crk4egi3hw— Mark Cuban (@mcuban) January 23, 2021   If Mark Cuban tells you how he invests in stocks, you tend to pay attention.

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How to Scale Brand Interactions with Conversational AI

By: Paul Roetzer
July 11th, 2021

Ada is conversational AI that gives brands the ability to launch advanced no-code chatbots for automatic personalized customer experiences at scale. Using natural language generation (NLG) and natural language processing (NLP), Ada's AI bots help create richer interactions between brands and customers across billions of conversations. We spoke with Ada CEO and cofounder Mike Murchison to learn more about the solution.

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Disclosure: Marketing AI Institute writes about and recommends AI-powered marketing and sales technology. In all cases, content and recommendations are independent and objective. In some cases, Marketing AI Institute may have business relationships with companies mentioned, which may include financial compensation, affiliate compensation, or payment in kind for products or services. View a list of Institute partners here and MAICON sponsors here.