What if you could show each potential customer the perfect ad tailored exactly to their preferences—and massively increase conversions in the process?
That's the promise of Omneky, an AI platform that generates personalized content at scale.
We spoke with Omneky cofounder and Chief Business Officer Matt Swalley to learn how they use AI to generate thousands of personalized ads and creative for customers across TikTok, Instagram, Snapchat, LinkedIn, and more.
Omneky is an AI platform that generates personalized content at scale.
Powered by Omneky's proprietary generative AI algorithms, Omneky's platform empowers customers to analyze performance data and design preferences of target audiences and generate thousands of AI-generated ads designed to drive conversions for each product and customer profile.
Omneky utilizes state-of-the-art deep learning and omnichannel creative testing to empower customers to launch unified and personalized brand experiences across all digital touchpoints.
The platform's AI is able to quickly determine what creatives and elements are resonating to make future content more meaningful and drive further engagement. With Omneky, customers can choose how to better allocate their advertising budgets not only within each advertising platform, but across platforms.
In addition to Omneky’s proprietary algorithms and innovative product features, the platform also integrates other leading AI models. Omneky currently generates personalized content at scale across LinkedIn, Reddit, Snapchat, Facebook, Instagram, TikTok, YouTube, programmatic TV, CTV and more.
Personalized digital advertising content across image, video, and text formatted and optimized for each advertising platform.
For most marketing teams the content creation process spans multiple people and teams across strategy, design, copywriting, approval, and distribution. With Omneky the process is a curated experience where Omneky's AI learns from brand details, generates image and video content with learnings from performance data, and finally streamlines approvals and workflow by automatically taking approved ad creatives into each advertising channel.
Omneky can decrease customer acquisition costs by up to 30% from implementing creative testing at scale and can lower costs by greater than 4X. Internal creative teams do not have time to generate potentially hundreds or thousands of ads across different audiences, geographies, products/services, and platforms. With Omneky's tool this becomes a simple process of learning from data, reviewing finished ads and approving.
Ad spend fee of greater than $10,000 monthly.
Greater than $10,000 in monthly ad spend across ecommerce, retail, entertainment, and SaaS.
Different components of AI solve different needs and team members are becoming fatigued on thinking of what to prompt AI. Users are now looking for ways to build these tools directly into their workflow and the next step we will see companies solve huge workflow challenges for personalization with AI.
Increasingly more personalized content and messaging. Ads will align with what humans like more and more. The advertising platforms know the end user through data and deliver content to people they believe should see it. So this makes content creation the number one lever for distribution. We are also starting to see AI read brain waves, and vast improvements in the metaverse which will bring more native ad experiences and more personalized experiences.
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