There are a ton of ways to get started learning about AI — thanks to online courses.
If you're just getting started with artificial intelligence and/or machine learning, there are some questions you must ask of your company before you spend money on AI software.
Get the latest exclusive content on AI, machine learning, cognitive computing and related AI technologies—created by marketers for marketers.
You can start using artificial intelligence to dramatically improve your advertising performance today, even if you don't know the first thing about AI.
Content marketing is one of the top areas where you can use artificial intelligence to increase revenue and/or reduce costs. This isn't just speculation. Over 200 marketers told us this outright when they took our AI Score assessment. In it, these professionals were asked to rate the value of using AI for 60+ marketing use cases. Out of the 10 highest-rated responses, seven were related to content marketing.
Virgin Holidays sells travel experiences that net hundreds of millions per year. A lot of its sales happen over email, so even a modest bump in engagements and conversions is worth a fortune. Turns out, making a fortune is a lot easier when you use artificial intelligence. Virgin Holidays adopted an AI tool called Phrasee to do just that.
New research from BrightEdge shows how the coronavirus pandemic has accelerated digital transformation — and it has implications for how marketers approach AI.
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