1 Min Read

How Should I Vet AI Vendors? [Video]

Featured Image

Wondering how to get started with AI? Take our on-demand Piloting AI for Marketers Series.

Learn More

Editor's Note: This is the fourth video in a series, created in collaboration with HubSpot.

There are thousands of companies, both established players and well-funded startups, building new AI technology and integrating it into existing products. But there is plenty of hype and plenty of uncertainty around AI, which can make evaluating AI-powered vendors and their claims challenging.

So what are the top AI-powered vendors in the market today? How do you identify the best vendors and better understand their products? And how do you evaluate and purchase AI-powered solutions?

In this video, Paul Roetzer, founder and CEO of Marketing Artificial Intelligence Institute, explains how to identify the best AI-powered vendors and which questions to ask as you evaluate and purchase AI-powered technology.


Watch the video below. 

 

 

Here’s a snapshot of the other episodes in this series:

Ready to get started with marketing AI?

Become an AI Academy Member Today 

Learn more about the topics discussed in this video with a membership to AI Academy for Marketers.

The Academy is our members-only online education platform and community that features dozens of on-demand courses and certifications taught by leading AI and marketing experts.

Related Posts

How to Pilot Artificial Intelligence at Any Company [WEBINAR]

Mike Kaput | December 3, 2019

This webinar teaches you how to explore AI use cases, find AI-powered technologies, and use our practical framework to decide which solutions to pilot.

Discover How to Achieve True Digital Transformation with Artificial Intelligence

Mike Kaput | September 14, 2021

Discover all the actionable tactics, frameworks, and processes AI-powered digital transformation that were shared at MAICON 2021.

What Skills Remain Uniquely Human in an AI-First World? [Video]

Mike Kaput | May 7, 2021

In this video, Paul Roetzer, founder and CEO of Marketing Artificial Intelligence Institute, discusses what AI can and can’t do, and how AI affects human consumers and marketers.