Drive Company Profits Up
Achieve greater ROI on campaigns through unmatched consumer personalization and targeting, and more intelligent marketing.
Marketing AI Institute is a media, event, and online education company making AI approachable and accessible to marketing and business leaders around the world.
Since 2016, we've published 700+ articles to help marketers understand, pilot, and scale AI. We track and analyze hundreds of AI-powered vendors with $18+ billion in combined funding. And we partner with top AI-first companies to bring you exclusive insights straight from the cutting-edge of AI adoption and implementation.
This work has turned our team into industry-leading experts on the potential opportunities and practical considerations presented by AI in marketing.
Everything we think we know about communications, creativity and strategy is going to be redefined and reimagined in the months (and years) ahead.
Don’t wait for the marketing world to get smarter around you. Take action now to understand and apply AI in your career!
Piloting AI for Marketers is designed as a step-by-step learning journey to guide you through adopting AI.
In this book, Marketing AI Institute’s Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage.
It is an essential blueprint to understanding and applying AI in marketing.