Marketing AI Institute | Artificial Intelligence for Marketing

SEPTEMBER 1 - OCTOBER 1

Get the AI for Marketing Course Series Free

Enroll now through Sept. 30 for free access to five expert-led lessons, practical tools and frameworks, and a professional certificate from AI Academy. Then, we’ll bring Marketing AI Month to a close with a live AMA on Oct. 1.

Self-Paced Learning

AI for Marketing Course Series

A step-by-step, self-paced course series designed for marketers who want to confidently use AI to create strategy, content, and results.

5 expert-led lessons

Practical tools and frameworks

Professional certificate

Live, Virtual Event

Live AMA with the SmarterX Team

AI for Marketing Course Series learners take part in an interactive AMA with Paul Roetzer, Mike Kaput, and Cathy McPhillips.

Ask your questions from the course series, get insider insights, and connect with the community.

October 1, 2026

12:00 PM ET

All Free, All Month.
September Only.

Sign up before Sept. 30 and get full access to the course series and live AMA.

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Intro

Intro to AI Live Class

September 30

Our live Intro to AI class is free and will help you understand the latest trends in AI and what it’s capable of doing. Professionals of all levels are encouraged to join. Take 1 hour to launch your AI transformation!

Register Now

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Scaling AI Live Class

November 10

Take the next step in transforming your company and career with AI. Join us for a 60-minute free webinar to learn how to scale AI responsibly in your organization.

Register Now

We help marketers and business leaders understand, pilot, and scale AI

AI is forecasted to have trillions of dollars in annual impact, yet many marketers struggle to understand what it is and how to apply it to their marketing programs. That's where we come in.

Marketing AI Institute is a media, event, and online education company making AI approachable and accessible to marketing and business leaders around the world.

Since 2016, we've published 1,000+ articles to help marketers understand, pilot, and scale AI. We track and analyze hundreds of AI-powered vendors with $18+ billion in combined funding. And we partner with top AI-first companies to bring you exclusive insights straight from the cutting-edge of AI adoption and implementation.

This work has turned our team into industry-leading experts on the potential opportunities and practical considerations presented by AI in marketing.

About the Institute

Drive Company Profits Up

Achieve greater ROI on campaigns through unmatched consumer personalization and targeting, and more intelligent marketing.

Reduce Time and Costs

Spend less time on repetitive, data-driven tasks so you can free up resources for more human and strategic work.

Advance Your Career

Enhance your knowledge and capabilities with AI-powered tools and partners to gain a competitive advantage as a next-gen marketer.

Intro to AI

Take the first step in your AI learning journey. Join us for a 60-minute free webinar to learn what AI is, and how it impacts marketers.

Register Today

Marketing AI Book

Marketing AI Book

Read the essential blueprint to understanding and applying AI in marketing: Marketing Artificial Intelligence: AI, Marketing, and the Future of Business

Order Your Copy

This Week in AI Newsletter

This Week in AI Newsletter

Get AI news, trends, and resources from companies and thought leaders transforming how marketing works with AI.

Subscribe Today

Artificial Intelligence Podcast

Artificial Intelligence Podcast

Listen to Paul and Mike discuss the latest in AI news from across the globe and how these stories impact businesses and leaders.

3 min read

Why AI Adaptation, Not Adoption, Is the Real Work Ahead

Cathy McPhillips: Sep 21, 2026

Most marketing teams have rolled out AI tools. Far fewer have changed how they work with them in their jobs. The gap...

2 min read

How OpenAI’s GPT-6 Astra Can Help You Build Presentations

Mike Kaput: Sep 16, 2026

There are many AI tools to help build presentations or slide decks. We’ve experimented with many of them and found some...

2 min read

Eight Agencies Take a New Approach to AI-Powered Marketing

Cathy McPhillips: Sep 16, 2026

The agency model is being rewritten in real time. A growing gap is emerging between those embracing artificial...

3 min read

Paul Roetzer's New Book Takes on Stalled AI Adoption

Mike Kaput: Sep 22, 2026

In Brief Paul Roetzer has announced a new book built around a problem he keeps encountering: Companies are buying AI...

2 min read

OpenAI Has More Powerful AI Than Its Customers Can Use

Mike Kaput: Sep 22, 2026

In Brief OpenAI researcher Noam Brown acknowledges that the company's unreleased AI creates an unfair advantage. As...

3 min read

Trump Bets on AI Growth as Voters Reject Data Centers

Mike Kaput: Sep 22, 2026

In Brief President Trump rejects calls to slow AI development while a majority of voters oppose building data centers...

1 min read

Navigating AI for Business When Risks and Concerns Are Rising

Paul Roetzer: Sep 21, 2026

AI fears have crossed over into the mainstream causing lots more interest in the topic, and increasing anxiety about...

4 min read

Why AI Transformation Is Changing the Job of CTOs

Mike Kaput: Sep 18, 2026

After seeing early results with AI, Peapack Private Bank & Trust CEO Doug Kennedy asked his Chief Technology Officer to...

1 min read

The Real Barrier to AI Adoption Isn't Budget, It’s Knowledge

Taylor Radey: Sep 17, 2026

When organizations struggle to implement AI, the assumption is often that they can't afford it. Tools are expensive....

AI Mastery Memberships

AI Academy by SmarterX features AI Mastery Memberships that give you access to all the education, insights, and answers you need to become an AI-forward professional and leader.

The 12-month membership includes access to briefings, a generative AI mastery series, Ask-Me-Anything sessions (AMAs), AI Fundamentals, Piloting AI, Scaling AI, and more to help you stay competitive, marketable, and skilled in the age of AI. We will continue to add new content throughout 2025 and beyond.

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AI for HR: How to Clearly Communicate What You Need from AI to Gain Real Value

Sep 22, 2026

Human Resource professionals are adopting AI fast. The tools are everywhere: built into HRIS platforms, applicant...

How GPT-6 Astra Works Inside the Software You Already Use

Sep 18, 2026

What changes when AI can move beyond answering questions and start doing work inside the software you already use? Our...

AI for Financial Services: How to Find Your Best AI Use Cases

Sep 12, 2026

The best way to start using AI in your job is to start thinking about your tasks. What do you do every day? It’s a...

Marketing Artificial Intelligence: AI, Marketing, and the Future of Business

In this book, Marketing AI Institute’s Founder & CEO, Paul Roetzer, and Chief Content Officer, Mike Kaput, join forces to show marketers how to embrace AI and make it their competitive advantage.

It is an essential blueprint to understanding and applying AI in marketing.

Marketing Artificial Intelligence Book Cover

WRITER

Movable Ink

Goldcast

Salesloft

Join us for our next free Intro to AI class.

Our Intro to AI free class will help you understand what AI is and what it’s capable of doing. Business professionals of all levels are encouraged to join. Data science and machine learning experience is not required!

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