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AI for CMOs: The Real-World Playbook
for Digital Transformation 


Webinar | On-Demand

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Hear key takeaways from this year's updated playbook for marketing leaders.

One of the most profound technological shifts in human history is happening now. And CMOs are in a rare position to use artificial intelligence to drive organizational change in their organizations and reinvent what it means to be a marketing leader. 

AI has the power to deliver the personalization and experiences modern consumers expect, unlock previously unimaginable creative possibilities, and drive efficiency, revenue growth, profits, and societal impact that the rest of the C-suite demands.

Our free webinar, AI for CMOs: The Real-World Playbook for Digital Transformation (2nd edition) teaches you what AI is—and how to deploy it across actual revenue-driving use cases in marketing, advertising, analytics, and more. 

Based on original research from Marketing AI Institute and Intellimize’s upcoming AI for CMOs report, you’ll come away from the webinar with:

  • A comprehensive understanding of what AI is and how it can help you in new and revolutionary ways.
  • A list of real-world use cases for AI in every marketing discipline.
  • An updated framework for adopting and scaling AI in the enterprise. 

This webinar includes a great conversation between Mike Kaput, Chief Content Officer, Marketing AI Institute; Cathy McPhillips, Chief Growth Officer, Marketing AI Institute, and Tracy Sestili, Chief Marketing Officer, Intellimize. 

If you're a CMO, aspiring CMO, or marketing leader who wants to build a superior competitive advantage in their company and career with AI, be sure to fill out the form to access the webinar.

Did you attend in 2022? This all-new report is updated with new guidance, research, and more. Be sure to watch this recording! 


mikeMike Kaput is the Chief Content Officer at Marketing AI Institute. Kaput uses content marketing, marketing strategy, and marketing technology to grow and scale traffic, leads, and revenue. Kaput is the co-author of Marketing Artificial Intelligence: AI, Marketing and the Future of Business.


cathyCathy McPhillips is the Chief Growth Officer at Marketing AI Institute. Cathy oversees product and community growth, marketing, and sales for Marketing AI Institute, including our online community and customer experience at MAICON and AI Academy for Marketers. 


tracyTracy Sestili is Chief Marketing Officer at Intellimize. Tracy is a vital member of the Intellimize leadership team, leading the company's marketing transformation and contributing to the product roadmap over the past year. Tracy has over two decades of marketing experience and a proven track record in SaaS.


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