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Mark Kilens

Mark Kilens is VP of Content and Community at Drift where he leads the blogging, editorial, social, Drift Insider, and HYPERGROWTH teams. Prior to joining Drift, he served as VP and founder of HubSpot Academy.

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February 20, 2021

How AI Solves One of Marketing’s Greatest Challenges

AI-powered chat is a key part of a successful lifecycle marketing strategy. See how it can increase customer satisfaction and reduce churn.

February 16, 2021

How AI Chatbots Improve Customer Relationships

AI chatbots are one of the best sets of tools to improve customer relationships. Here's how.

November 10, 2020

How AI Chatbots Accelerate Revenue and Shorten the Buying Cycle

Learn how marketers and sales leaders can use conversational marketing and AI chatbots to enhance buyer experiences and accelerate sales.

October 19, 2020

4 Conversational AI Metrics: How to Measure AI Chatbot Performance

AI-powered chat can accelerate revenue for your business. But how do you know if it’s effective? Start with these four performance metrics.

May 25, 2020

Defining Machine Learning and Deep Learning to Understand AI

You can have marketing conversations with leads at scale thanks to AI chatbots. But first, you need to understand the AI tech that makes it all possible.

February 17, 2020

An Introduction to AI Chatbots

Are you curious about AI Chatbots? Do you wish you knew more about how they work, and ultimately help you grow faster? Take a look at this article.