Drift Automation: https://www.drift.com/automation/?utm_medium=cpc&utm_source=marketing-ai-conference&utm_campaign=chat-2020-MAICON-Sponsorship&utm_content=banner-ad-728-90

artificial intelligence in marketing

Marketing Artificial Intelligence Institute

Get the latest exclusive content on AI, machine learning, cognitive computing and related AI technologies—created by marketers for marketers.

Scott Litman

Scott is the Co-founder of Equals 3, where he and his team created Lucy, the AI assistant to the marketing professional. Since launch in May 2016, Lucy was awarded the 2016 IBM Watson Innovative Partner Award, earned DMA’s Innovation Award, called the adtech product to watch in 2017 by Advertising Age and was one of only four AI solutions on Gartner’s 2017 Cool Vendor List.

Blog Feature

The Rise of AI for Agencies

By: Scott Litman
August 14th, 2018

It started in Cannes in 2017 when Publicis announced it would begin work on Marcel, an AI platform to service the Publicis network of agencies. The initiative was such a priority for Publicis that it included putting a hold on investments toward industry events and award shows until complete. The focus on agency artificial intelligence had begun.

Read More

Share

Disclosure: Marketing AI Institute writes about and recommends AI-powered marketing and sales technology. In all cases, content and recommendations are independent and objective. In some cases, Marketing AI Institute may have business relationships with companies mentioned, which may include financial compensation, affiliate compensation, or payment in kind for products or services. View a list of Institute partners here and MAICON sponsors here.