There’s a good chance your business is already using artificial intelligence.
Artificial intelligence is proving itself to be a key ingredient of modern business. As the internet and improvements in technology increase globalization, AI becomes the best way of handling expanding markets for small and medium-sized businesses.
Artificial Intelligence (AI) is taking the marketing world by storm. Now more than ever, marketers are able to collect vast amounts of data in a matter of seconds, mostly due to the efficacy of digital marketing. By consistently collecting that amount of data, AI has become increasingly viable as a means of marketing. So how exactly can AI be applied to marketing?