Drift Automation: https://www.drift.com/automation/?utm_medium=cpc&utm_source=marketing-ai-conference&utm_campaign=chat-2020-MAICON-Sponsorship&utm_content=banner-ad-728-90

artificial intelligence in marketing

Marketing Artificial Intelligence Institute

Get the latest exclusive content on AI, machine learning, cognitive computing and related AI technologies—created by marketers for marketers.

Jared Loftus

Jared Loftus is the Chief Revenue Officer at rasa.io, an email newsletter tool that uses AI to personalize and automate high-performing newsletters.

Blog Feature

How to Build a Massive Newsletter List Easily, Using AI

By: Jared Loftus
June 29th, 2020

For years now, marketers have heeded warnings of email’s popularity declining. It’s overhyped, overused, and people are tired of it—or so we’ve been told.

Read More

Share

Blog Feature

5 Reasons Why Email Newsletters Will Never Be Extinct

By: Jared Loftus
June 19th, 2020

If you’re like most people, you probably subscribe to at least a few email newsletters each week. There are some email newsletters that you read on the regular, some that you never open and even a few you’ve opted out of completely.

Read More

Share

Subscribe for Actionable AI Content

Get the latest exclusive content on AI, machine learning, cognitive computing and related AI technologies—created by marketers for marketers.

Blog Feature

7 Ways to Improve Content Strategy with Data

By: Jared Loftus
May 5th, 2020

Content strategy is a game-changing part of marketing.  But it can be incredibly time-consuming to plan months of content in advance—not to mention the background work, like detailed persona research, content auditing, and evaluating competitors. And many marketers struggle with this process.

Read More

Share

Blog Feature

4 Ways to Save Time on Email Newsletters

By: Jared Loftus
February 26th, 2020

Nobody likes to realize they’re wasting their time.  But some interesting statistics show that marketers might be spending far too much time on emails. Get this:

Read More

Share

Blog Feature

This Is Why You Should Stop Doing Newsletters Manually

By: Jared Loftus
January 28th, 2020

Ever played darts? Ever played darts… blindfolded? Odds are, you’re not hitting a bullseye when you have no visibility into your target. Sure, you might have a general sense for the direction you need to throw. And you might even get lucky once in a while. But you’re definitely not going to win that game.

Read More

Share

Disclosure: Marketing AI Institute writes about and recommends AI-powered marketing and sales technology. In all cases, content and recommendations are independent and objective. In some cases, Marketing AI Institute may have business relationships with companies mentioned, which may include financial compensation, affiliate compensation, or payment in kind for products or services. View a list of Institute partners here and MAICON sponsors here.