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About the Marketing AI Institute

Artificial intelligence is getting smarter, faster, and cheaper, bringing the disruptive power of machine learning and cognitive computing to the marketing industry. Many tasks commonly performed by marketers are being augmented by AI.

Consider how much time your marketing team spends reviewing analytics, creating performance reports, drafting social media updates, determining blog post topics, copywriting, building strategy, and allocating resources.

Now imagine if machines performed the majority of those activities and a marketer’s primary role was to enhance rather than create.

The future may be closer than you think.

We’re here to help.

PR 20/20 launched the Marketing Artificial Intelligence Institute in November 2016. Since that time, we’ve published more than 400 articles designed to make AI approachable and actionable for marketers, and our founder, Paul Roetzer, has given more than 70 AI presentations at industry conferences and corporate events.

As part of the content strategy, we’ve written Spotlights on 50+ AI-powered marketing technology companies with more than $1 billion in combined funding, which you can learn about through our free, ungated tools—AI Score for Marketers and The Marketing AI Buyer’s Guide. We’re also tracking 1,100+ sales and marketing AI companies with combined funding north of $5 billion.

And we’ve launched the Marketing Artificial Intelligence Conference (MAICON), an event for practitioners and leaders seeking to drive the next frontier of digital marketing transformation within their organizations. The conference will be held in Cleveland, Ohio at the Huntington Convention Center from July 16 - 18, 2019.

Our growth has been made possible by a collection of industry benefactors who share our vision for a more intelligently automated future, and support our mission to make AI approachable and actionable for marketers.

The Marketing Artificial Intelligence Conference (MAICON)

Welcome to the inaugural Marketing Artificial Intelligence Conference (MAICON)—an event for practitioners and leaders seeking to drive the next frontier of digital marketing transformation within their organizations.

The conference will be held in Cleveland, Ohio at the Huntington Convention Center from July 16 - 18, 2019.

Screen Shot 2018-11-02 at 10.27.46 AMMAICON is built to help marketers:

  • Understand AI: Discover terminology, use cases, case studies, trends, and technologies.
  • Strategize AI: Access processes, best practices, tools, templates, and resources.
  • Experience AI: Engage in workshops, labs, interactive exhibits, and a science fair.
  • Activate AI: Explore the opportunities and challenges of piloting and scaling AI.
  • Improve AI: Monitor, measure, and adapt based on performance.

 

Learn More

AI Resources for Marketers

The Ultimate Beginner's Guide to AI in Marketing

The Ultimate Beginner's Guide to AI in Marketing is a free resource with 100+ articles, videos, courses, books, vendors, use cases, and events to dramatically accelerate your AI education. Get access here.

AI Score for Marketers

Explore and rate dozens of AI use cases, and get personalized recommendations for AI-powered vendors by taking AI Score for Marketers.

Marketing AI Buyer's Guide

Discover dozens of marketing technology vendors that use artificial intelligence to enhance human knowledge and capabilities. Find AI-powered vendors funding, G2 Crowd rating, application, demos, and more in the Marketing AI Buyer's Guide.

Top Posts to Get Started

We’ve written 400+ blog posts to make AI approachable and actionable for marketers. Here are some of the best ones to get started reading:

The Latest AI Content

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