Artificial intelligence (AI) is giving businesses the ability to create and promote content at scale.
"Wow. Thank goodness for machine learning. That task was so easy." Have you, as a marketer, ever had this thought? We're betting the majority have not. How about as a consumer? Believe it or not, machine learning is already at work in your life in a number of ways.
AI in content marketing is one of the key drivers of change in the industry.
The first Marketing Artificial Intelligence Conference (MAICON) has come to a close, and hundreds of marketers from all over the world are now returning to their organizations to pilot artificial intelligence. If you missed the event, check out these quotes from some of MAICON's incredible speakers for a taste of what to expect next year.
The final day of MAICON brought more spectacular speakers and breakout sessions focused on successfully integrating AI and marketing. From setting the data foundation and building a competitive intelligence strategy to learning from #AIfails and future-proofing your career—day three prepared attendees for real-world AI implementation.
2019’s Marketing Artificial Intelligence Conference (MAICON) opened with a day of workshop sessions focused on planning, piloting, and scaling marketing AI technologies within five disciplines:
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