Have you ever considered how artificial intelligence might contribute to your team's creative process? Well, you should. In fact, a new study discovered that the time for AI and creativity is now.
In the webinar, learn how AI can inspire the creative process, transform messaging, and drive outsized business outcomes.
During the on-demand webinar, Persado CMO, Amy Heidersbach, unveils key findings from its 2021 State of AI and Creativity Study. After surveying 400+ senior marketers, Persado discovered that investments in AI and creative output are rising. In fact, the majority of leaders (73%) are planning to apply AI to parts of the creative process in 2021.
Ready to apply AI to messaging and decision-making? Watch the webinar to learn about:
- 2021 State of AI and Creativity Survey findings
- Use cases to get started with applying AI to messaging and ideation
- Forward-looking predictions about the future of how AI will transform the creative process
About the Speakers
Paul Roetzer is founder and CEO of PR 20/20 and Marketing Artificial Intelligence Institute; author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and the creator of the Marketing Artificial Intelligence Conference (MAICON) and AI Academy for Marketers.
Amy Heidersbach is Chief Marketing Officer for Persado, where she oversees global marketing efforts. She’s made a career out of leading transformational B2B and B2C marketing and brand initiatives. With a commitment to “full stack, integrated marketing,” Amy has a 20+ year track record of success building authentic brands, launching innovative products, creating categories, and scaling businesses in a variety of industries.
Ready to Continue Your AI Learning?
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The courses are complemented by additional exclusive content, including:
- Live monthly Ask Me Anything sessions with instructors.
- The Answering AI series of quick-take videos that provide simple answers to common AI questions.
- Keynote presentations from the Marketing AI Conference (MAICON).
- AI Tech Showcase product demos from leading AI-powered vendors.
Visit www.MarketingAcademy.ai to get started!
Sandie Young was formerly the Director of Marketing at Ready North. She started at the agency during the summer of 2012, with experience in magazine journalism and a passion for content marketing. Sandie is a graduate of Ohio University, with a Bachelor of Science from the E.W. Scripps School of Journalism.