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The Future of Business Is AI, or Obsolete

With each advancement in AI, it's becoming more apparent that there will be 3 types of businesses in every industry: AI Native, AI Emergent and Obsolete.

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August 9, 2022

What Is Out-of-Home (OOH) Advertising—and How Can AI Improve It?

Out-of-home advertising is a perfect counterbalance to digital fatigue. And artificial intelligence can help you advertise out-of-home in smarter ways.

August 8, 2022

How to Grow Marketing Revenue with AI

AI-powered advertising tools now use AI and machine learning to make sure tactics are completely optimized for revenue generation and mapping. Here's how.

August 2, 2022

Using AI to Advertise with a Personal Touch

AI-powered micro-targeted ads allow for an unprecedented level of personalization. Here's a primer on what they can do.

May 4, 2022

[WEBINAR] How to Make Outdoor Your Best Marketing Channel with AI

See AI in Action when OneScreen.ai’s Tim Rowe shows how out-of-home marketing is changing with the help of AI.

March 30, 2022

[Webinar] How to Dominate Your Next Conference Using AI + Out-of-Home Advertising

Our webinar with OneScreen.ai will show you how you can use out-of-home advertising + AI to crush your marketing goals.

March 11, 2022

This AI Advertising Tool Optimizes Your Campaigns Automatically

BLKBOX is an AI tool that optimizes every stage of your ad campaigns. We spoke with the company to find out how it works.

March 10, 2022

AI in Advertising: Everything You Need to Know

Learn why AI is transforming advertising as we know it—and how you can increase revenue, reduce costs, and build a competitive advantage using it.

February 14, 2022

Predict and Scale Advertising Performance with AI from AiAdvertising

AiAdvertising is an AI-powered platform that takes the guesswork out of running ad campaigns. We interviewed the company to learn how.

February 9, 2022

How Love Is Used in Advertising, According to AI-Powered Analysis

Love in language is used in many ways. Have brands changed their approach to the word during the pandemic? See these unique insights for the answer.

February 2, 2022

How to Advertise Smarter with AI

AI is transforming what is possible in the world of advertising at every level. Our AI in Action session on AI for advertising shows you how.

August 19, 2021

How to Improve Healthcare Advertising and Marketing with AI

Artificial intelligence (AI) can help healthcare organizations do better healthcare advertising and marketing—at scale. Here's how.

August 3, 2021

AI Tool Celtra Helps You Produce More Digital Ad Content and Creative

Celtra is a creative automation platform that uses computer vision and machine learning to help brands scale digital ad campaigns. Learn how in this post.

July 28, 2021

4 Easy Steps to Get Started with AI for Digital Advertising

Today's digital advertising is just too fast and too complex for human professionals to handle. Artificial intelligence can help. Here's how.

April 22, 2021

How to Use Artificial Intelligence in Advertising

You can start using AI and advertising to dramatically improve your marketing performance today, even if you don’t know the first thing about AI.

April 12, 2021

Pattern89 CEO Talks AI, Advertising & Creative Decisions (Private Coaching Session)

Learn more about Pattern89 and what it has to offer when R.J. Taylor sits down with us and discusses the roles AI plays in advertising.

February 24, 2021

3 Ways the Mobile Advertiser ID (MAID) Helps You Know Your Audience

Consumers today overwhelmingly expect personalized experiences. Here's how to create better personalized experiences with the mobile advertiser ID (MAID).

December 9, 2020

How to Scale Advertising Profitably with AI

OneScreen uses AI to help brands scale faster and more profitably by better reaching audiences with content and advertising. Read this post to learn how.

November 25, 2020

[Webinar] Deploy Smarter Ads with AI

Join Marketing AI Institute and Pattern89 for an exclusive webinar on Dec. 9, 2020 that shows you how to use AI to predict your top-performing marketing creative.

September 8, 2020

How To Create Top-Performing Ads With AI

Discover how Beam.City uses artificial intelligence to create eye-catching ads and attract customers.

July 14, 2020

How to Predict Ad Performance with AI

Pattern89 decrypts and predicts winning digital creative with AI. We spoke with the company to learn how.

May 12, 2020

How to Save Time and Money on Digital Ads with AI

WordStream is a platform that helps businesses improve their paid digital advertising efforts with AI. We spoke with the company to learn how it works.

May 12, 2020

3 Powerful Ways to Use AI in Your Advertising

Advertising is one area in marketing where AI is delivering real results today. Read on to learn how to use AI in your advertising.

February 6, 2020

Why AI Is the Future of Advertising

Artificial intelligence is reshaping advertising as we know it. Here’s how.

December 19, 2019

6 Tools for AI in Advertising

AI is already producing results for marketers who run ads. Here are 6 tools to start exploring.

December 10, 2019

How to Automatically Optimize Paid Ads with AI

Albert is an AI-powered platform that automatically runs and optimizes paid advertising campaigns. We talked with CEO and founder Or Shani to learn more.

October 8, 2019

Use Cases for AI in Advertising

AI is already producing results for marketers who run ads. Here’s how to start using it in your campaigns.

July 10, 2019

How eBay Uses Artificial Intelligence for Copywriting [Case Study]

When a global brand like eBay adopts AI to scale their marketing, you pay attention. A new case study shows you how eBay is using AI to automatically write email subject lines.

August 29, 2018

Are Machines Better At Advertising Than Humans?

Our team reads tons of articles weekly to share the top ones with our subscribers. This week we’re reading about advertising wins from machine learning, top AI talent pools in the U.S., and the AI terms all marketers should know in 2018.

May 4, 2018

How Google Ads Use AI to Automatically Boost Performance

Google Auto Ads is a new feature offered on their AdSense advertising platform. It allows AdSense to use machine learning to test and analyze different variables on a publisher’s website, such as ad frequency and placement. Here’s our research on the new AI feature.

April 13, 2018

What Marketers Need to Know About AI and Native Advertising

Marketing AI Institute founder Paul Roetzer talks machine learning, native advertising and influencer marketing with Chad Pollitt, author of the Native Advertising Manifesto.

April 12, 2018

GumGum: The AI Solution 70% of Fortune 100 Companies Use

GumGum is using artificial intelligence to reach targeted audiences with in-image advertising for 70% of Fortune 100 companies. GumGum CMO Ben Plomion shares more here.

August 15, 2017

How Artificial Intelligence Can Supercharge Your Paid Advertising

How can artificial intelligence help you run more effective paid ad campaigns? This post will show you.

July 26, 2017

This Ad Intelligence Tool Uses Machine Learning to Spy on Your Competition’s Digital Ad Strategy

Pathmatics uses machine learning to provide competitive ad intelligence on thousands of brands. We interviewed the company to learn how the solution works.