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artificial intelligence in marketing

Marketing Artificial Intelligence Institute

Get the latest exclusive content on AI, machine learning, cognitive computing and related AI technologies—created by marketers for marketers.

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Sandie Young

Sandie Young started at the agency during the summer of 2012, with experience in magazine journalism and a passion for content marketing. Sandie is a graduate of Ohio University, with a Bachelor of Science from the E.W. Scripps School of Journalism. Full bio.

Blog Feature

Live Interviews from MAICON: Optimize Your Approach to Content and Email (Podcast Series)

By: Sandie Young
February 11th, 2020

We’re back with another episode of the Marketing AI Conference (MAICON) Speakers Series—recorded live onsite at the inaugural event in Cleveland, Ohio. 

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Blog Feature

Live Interviews from the Marketing AI Conference: Defining the Boundaries of AI (Podcast Series)

By: Sandie Young
January 31st, 2020

This past July, we drew 300 attendees from 12 countries for the inaugural Marketing AI Conference (MAICON) in Cleveland, Ohio. 

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Blog Feature

Watch Chris Penn's Keynote from MAICON: Become an AI-Enabled Company (Video)

By: Sandie Young
January 15th, 2020

In the words of Christopher S. Penn (@cspenn) at this year’s Marketing AI Conference (MAICON), “Machines think like us, only better, faster and cheaper.”

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Blog Feature

Watch Angela Pham's Keynote from MAICON: How to Talk to Users in a Machine Learning World (Video)

By: Sandie Young
December 3rd, 2019

Facebook has more than two billion users. It’s not just a social leader; it’s also known for being an innovation leader. 

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Blog Feature

MAICON

Watch Karen Hao's Session from MAICON: What Is AI? (Video)

By: Sandie Young
November 12th, 2019

Can you answer the question: What is artificial intelligence?

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Blog Feature

Piloting AI: Get Started with Artificial Intelligence [Nov. 19 Webinar]

By: Sandie Young
October 23rd, 2019

How do you get started with marketing artificial intelligence? The short answer is quick-win pilot projects with narrowly defined use cases and high probabilities of success. That’s how you build executive support for the longer term vision and transformation.

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