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artificial intelligence in marketing

Marketing Artificial Intelligence Institute

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Sandie Young

Sandie Young started at the agency during the summer of 2012, with experience in magazine journalism and a passion for content marketing. Sandie is a graduate of Ohio University, with a Bachelor of Science from the E.W. Scripps School of Journalism. Full bio.

Blog Feature

Piloting AI: Get Started with Artificial Intelligence [Nov. 19 Webinar]

By: Sandie Young
October 23rd, 2019

How do you get started with marketing artificial intelligence? The short answer is quick-win pilot projects with narrowly defined use cases and high probabilities of success. That’s how you build executive support for the longer term vision and transformation.

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Blog Feature

Become a Marketing AI Pioneer (MAICON Opening Keynote Video)

By: Sandie Young
October 8th, 2019

In July 2019, 300 marketing leaders from 12 countries came together in Cleveland, Ohio for the inaugural Marketing Artificial Intelligence Conference (MAICON). Paul Roetzer, Marketing AI Institute founder and MAICON creator, kicked off the event with the opening keynote, Become a Marketing AI Pioneer. The 25-minute presentation covers the opportunity for marketing to become more intelligent and for brands to become more human. 

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Blog Feature

Marketing Artificial Intelligence Conference (MAICON) 2020 Sponsorship Kit Now Available

By: Sandie Young
September 17th, 2019

The Marketing Artificial Intelligence Conference (MAICON) is made possible by the support of sponsors that are building the next generation of technologies and services to move the industry forward. 

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Blog Feature

Why MAICON Matters: From the Speakers’ Perspectives (VIDEO)

By: Sandie Young
August 8th, 2019

At the Marketing Artificial Intelligence Conference (MAICON) this past July 16 - 18, we chatted with a few of the speakers about their experiences at the event—plus how they see MAICON having a long-term impact on the marketing community. 

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Blog Feature

MAICON Sponsors You Won't Want to Miss—And Where to Find Them

By: Sandie Young
July 11th, 2019

We are just under one week away from the inaugural Marketing Artificial Intelligence Conference (MAICON) and the team is eager to welcome you to Cleveland! We have a jam-packed schedule planned for your visit, but first we’d like to give a sneak-peak to this year’s top sponsors.

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Blog Feature

5 Speakers Hitting the Main Stage at MAICON

By: Sandie Young
July 9th, 2019

The countdown is on.  We are less than a week away from the Marketing Artificial Intelligence Conference (MAICON)!

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